Let’s understand digital marketing jobs and the salary in 2020. This is becoming a new trend in the 21st century. The salary is really mind-blowing.
What is Digital Marketing?
Digital Marketing comprises of all marketing field, that uses online-based digital technology to promote products or services, usually for business and other enterprises. Digital Marketing is not just setting up ad campaigns but, it is the field where Search Engine Optimisation(SEO), Social Media Marketing, content writing and optimisation, Web page optimization, e-mail marketing and other types of paid and promotional marketing is included. In other words, the digital marketer creates a digital strategy for yielding best result on the internet.
Types Of Digital Marketing:
- Search Engine Optimization (SEO)
- Search Engine Marketing(SEM)
- Social Media Marketing
- Pay Per Click (PPC)
- Content Marketing
- Affiliate Marketing
- Email Marketing
- Viral Marketing
- Television Advertising
- Radio Advertising
- Inbound Marketing
- Sponsored Content
Digital Marketing Jobs
Increase in the competition on business demands more opportunity for Digital Marketing Experts. One who is expert in this field can create wonders in promoting and making a product reach to the right customers to increase the net profit of any industry. A Digital Marketer should have a proper digital marketing plan. Here are the list of Digital Marketing jobs
1. Digital Media Managers
Digital Media Managers is one who is incharge of the development, production, and review of a site’s content, from videos to blog posts. This includes the way the media is presented, embeded and alligned in the website to have great people retention rate. For acheiving such a thing Digital Media Managers has to do proper research, surveys to identify the trend and likelihood of people in particular demography. Even people from different coutries, or different places within a country have different likes and interest.
According to various survey a Digital Media Managers gets $70,000 per annum.
2. Pay-Per-Click Manager (PPC)
Pay-Per-Click Manager is incharge of monitoring and optimizing the paid advertisement on various platforms like google, facebook, bing etc. If the ads are not optimized properly, it will create huge money loss to the clients.
According to various survey a Pay-Per-Click Manager gets $53,844 per annum.
The vital part of website and online marketing. Well experienced SEO experts can get your website rank on top of the google pages and help you to create best conversions. The tasks of SEM/SEO Specialists includes a wide variety of fields that includes Digital Media Managers and Pay-Per-Click Manager. Without having proper knowledge on the SEO or SEM its very much difficult to work on websites to get proper traffic.
According to various survey a SEM/SEO Specialists gets $68,201 per annum.
If you have great skills in these digital marketing jobs, you can earn lot more than these reported salaries.
How much Digital Marketing Cost?
Digital Marketing cost is one of the most difficult question to speak on generally. The best answer is it depends on business. Eventhough its very much general there are many things to be learned about the cost.
We all are aware big company invest more money than small scale business. A proper optimised website, well created blogs or article on your niche and optimized ads will help small business to grab sales much easily. Note: The content matters a lot, make sure that your service or product meet the requirement for the people.
If you are expert in designing and monitoring ads on Google, Facebook, Pinterest etc. As a digital marketer, you can bring a great number of targeted audience to the website. Note that, the content and services should always be the first priority. Hope you get clear ideas on digital marketing jobs and how various digital marketing jobs work.